Marketing & PR
The Real Deal Behind mHealth Apps
mHealth apps have increasingly become an unavoidable part of life for most people ...
Marketing & PR
KPOP Storylines – More Than Just Music
There is no doubt that KPOP is a very captivating music genre. Whether ...
Marketing & PR
Social Media Marketing and Influencers: A New Way of Growth for Companies
In this article, Ezgi reveals the optimal path to business growth and success ...
Marketing & PR
To be or to Not be Green? Using Green Labels in Advertisements
In this article, Andrea evaluates the use of green appeals in advertising and ...
Marketing & PR
Marketing to Generation “Woke”
In this article, Jaja reveals how to win the hearts of the Generation ...
Marketing & PR
Feminism as a Marketing tool: A Blessing or a Curse?
Ninke investigates the good and bad sides of companies leveraging feminism to promote ...
Marketing & PR
Data Breaches – One of The Worst Crises
As data becomes omnipresent, Audrius looks into the issue of data breaches and ...
Marketing & PR
What You Forgot to Pay Attention to in the Biggest PR Disasters of 2021 Yet
Pritha unveils the costs of some of the biggest PR disasters to occur ...
